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One Reason To Drink Coffee in China

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How can you show your friends (in China) that you have ascended to your country’s middle class? Starbucks. First, some background… A 2010 BusinessWeek article on the world’s most caffeinated countries cited a connection between an emerging middle class and coffee consumption. With the demand for instant coffee increasing in Turkey, Belarus, and Ukraine, analysts see Starbucks growing [&hellip

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